If you've ever heard someone mention Structured Data or Schema Markup, your eyes may have glazed over. It sounds technical. Complicated. And maybe even a little intimidating. But it doesn't…
Rumor has it... If you want AI Search to recommend your business, you should spend all your time posting on LinkedIn. Maybe? Maybe not! More NOT then maybe. LinkedIn has…
"What do you do for a living?" Most people expect me to answer... "I do SEO." But that's not really true. I sell sleep. Think about it. Business owners don't…
The AI Search Briefing Weekend Recap #8 This was a nooze week with teeth. All week long, Ralph Peterson of 7Trillion SEO focused on one big shift: old school SEO…
Everybody wants to force Google to rank their content. Force Google? Really? Good luck with that. In this episode of The AI Search Briefing, Ralph Peterson of 7Trillion SEO explains…
Would AI recommend your business today? You do not need an expensive software platform or a complicated technical audit to begin answering that question. You can start this weekend with…
Catch up on Week 3 of the AI Search Briefing as Ralph Peterson reviews the week's biggest lessons about AI Search, visibility, trust, recommendations, and the future of search marketing.…
For years, businesses have complained that major Google ranking changes can happen without warning. Now regulators in the United Kingdom are proposing new requirements that could force Google to provide…
E-I-E-I-SEO!For more than two decades, SEO has largely revolved around one question:How do we get found on Google?Businesses optimized websites.They created service pages.They targeted keywords.They built links.Local businesses optimized their…
Traditional search gave businesses several opportunities to be discovered. A local company could appear in the Google Map Pack, rank in organic search results, show up in a directory, or…
People aren't leaving search. They're leaving the ten blue links. In this episode, Ralph Peterson explores why users are turning to AI Search for answers and what businesses need to…
Some businesses seem to attract attention from AI Search while others struggle to get noticed. In this episode, Ralph Peterson explains the AI Magnet Effect and why clarity, authority, and…
Artificial intelligence is becoming the world's newest referral partner. Every day, people ask ChatGPT, Claude, Gemini, Grok, Copilot, and Google AI Search for recommendations on local businesses, products, and services.…
Google lost a significant court case in Germany over false information generated by AI Overviews. The ruling could have major implications for the future of AI Search and raises important…
What is AI doing near your cash register? Most people think AI Search is all about answering questions. But AI is increasingly showing up when customers are ready to make…